FAQ - Fiesta Hermosa

Where is Fiesta Hermosa?

Hermosa Beach. Our event spans from Pacific Coast Highway to the south side of the Pier on the beach.

Is Labor Day Fiesta Hermosa still happening?

No, Memorial Day weekend Fiesta Hermosa is the only Fiesta this year.

How much does it cost to attend Fiesta?

All areas of Fiesta Hermosa are free to enter and roam. The only area that requires admission is The Garden (21+ only). $5 daily cover charge.

Carnival tickets are sold at the Carnival.

Drink tickets are sold inside the Garden.

Are there any organized shuttles?

Yes! Visit our parking and transportation page for guidance.

What’s the parking situation?

Parking in Hermosa Beach in the summer is always a challenge. We recommend making a plan before you visit. Visit our parking page for guidance. We heavily suggest you avoid taking a chance with trying to find parking in the area yourself—trust us, you will spend a lot of time driving in traffic looking.

What food is included in Fiesta?

We have a divine selection of local and festival vendors selling food in the Food Fair, adjacent to the Garden, and the Carnival in the Community Center parking lot. But remember that Hermosa has dozens of dining options in the downtown area and we encourage guests to visit their favorite food destinations in Hermosa.

How can I buy tickets to Fiesta?

There is a $5 cover charge for the Garden. Otherwise, there are no tickets for Fiesta Hermosa. We no longer have the VIP All Access area in the Garden.

Can I bring my baby inside the Garden?

The Garden is 21+ only. Per our permit, we cannot allow persons under 21 years of age to enter. This includes newborn babies.

Are there any age restrictions for Fiesta?

Adults 21+ are permitted in the Garden. All other areas of Hermosa are open to all ages!

What is the dress code?

Dress code? In Hermosa? That’s silly. Hermosa is an inclusive and inviting environment. With that said, we kindly ask you to be appropriate in our family-friendly environment.

Are dogs allowed in Fiesta?

Yes, dogs are allowed to wander all areas of Fiesta. While they weren't in prior years, we are allowing it for Memorial Day Fiesta Hermosa.

Is there a beer garden?

Sorta. The Beer Garden as we knew it is now simply The Garden. This is because we not only serve local brews up also wine and pre-batched spirits.

Is anything happening on Pier Plaza?

Some of our sponsors will have exhibits on Pier Plaza. We also welcome folks to enjoy the outdoor dining on the Plaza during the festival.

I was a vendor before, now what?

Applications are now closed. To be added to a reminder list for next year's Fiesta vendor application, email kim@kimrugglesevents.com.

Where does the money go?

To the Hermosa Beach Chamber of Commerce and Visitors Bureau. We are completely independent of the City of Hermosa Beach. We are a nonprofit that serves to promote and benefit the small business community here in Hermosa as well as stimulate tourism.

Is there a Free Speech Zone?

Yes, but there are limited spaces and the application period ended May 12. The Free Speech Zone is located on Upper Pier in front of the fire station.

How do I apply to participate as a nonprofit

The application is only open during a brief time from April 15 - May 1.

Frequently Asked Questions